Ready to Know if Your Instagram Content is Good, Great or Just Okay? Find Out With This DIY Audit!

Struggling to figure out if your Instagram posts are connecting with your audience or just blending into the crowd?

The Social Strategy Scan is your ultimate DIY content audit, designed to help business owners, influencers, and creators transform their Instagram presence.

With this 35-page guide, you’ll gain clarity on what’s working, uncover what needs improvement, and learn actionable strategies to boost engagement and turn followers into loyal customers.

From optimizing your bio to identifying content trends, this resource empowers you to take control of your social media and achieve meaningful results.

What's Included:

Instagram Content Audit: Pinpoint which posts are driving engagement and which aren’t, so you can focus on what resonates most with your audience.

Stories & Bio Optimization: Craft a cohesive, professional brand presence that encourages followers to interact and stick around.

Website Funnel Review: Ensure your Instagram profile is a traffic magnet that guides users to your site and converts them into paying customers.

Trackers & Posting Schedules: Stay consistent and organized with easy-to-follow templates tailored to your goals.

Trend Spotting Guide: Discover what’s catching your audience’s attention and learn how to integrate trends for maximum reach and visibility.

Why You Need It
When was the last time you looked at your Instagram metrics and felt confident in what they were telling you?

If you’ve been posting without a clear plan or results, this guide is for you.

The Social Strategy Scan provides: 

  • Clarity: Know exactly what’s working and why.
  • Confidence: Understand your audience’s preferences and how to engage them effectively.
  • Consistency: Create a streamlined approach to posting that saves time and reduces stress.


Stop leaving your Instagram strategy to chance. With this guide, you’ll feel empowered to make informed decisions and see real growth in your engagement and conversions.


FAQ's
  • How will this help me improve my social media content?
    By identifying what’s working and what’s not, you’ll gain a clear understanding of how to adjust your strategy. You’ll learn which types of posts drive engagement, how to improve your use of hashtags and keywords, and how to create content that aligns with your brand and resonates with your audience.
  • Do I need to be tech-savvy to use this?
    Not at all! The outline is designed to be user-friendly and easy to follow, even if you're not a social media expert. Each step is clearly explained, so you’ll know exactly what to do.
  • How much time will this take?
    The time required depends on how many posts you choose to review. On average, a thorough audit of 10-15 posts takes about 1-2 hours. However, you can break it into smaller chunks to fit your schedule.
  • Can I use this for platforms other than Instagram?
    Yes! While it’s designed with Instagram in mind, the principles can be applied to other platforms like Facebook, LinkedIn, or TikTok. The bonus website audit section adds even more value for a cohesive strategy across your digital presence.
  • Is this only for product-based businesses?
    No! The Social Strategy Scan is versatile and works for service providers, product sellers, and even content creators. If you’re using social media to grow your business, this resource is for you.
  • How often should I do a content audit?
    We recommend performing an audit every quarter to stay on top of trends, evaluate new strategies, and ensure your content continues to align with your business goals.
  • How is this different from hiring a professional social media manager?
    This resource empowers you to take control of your own social media strategy, saving you money and helping you learn valuable skills. However, it can complement professional services if you choose to hire someone later.
  • Can I get help if I’m unsure how to use this guide?
    Yes! If you have questions, I’m here to help. You can reach out via email or DM for support in getting the most out of your resource or book a 90 minute hot seat coaching call where we can complete the audit together or review your audit results and create an action plan going forward.

Ready to take the guesswork out of your Instagram strategy? 


Grab the Social Strategy Scan today and start optimizing your content for real results!

Not ready to grab this resource? No worries—head back to my website for more tools and tips to grow your biz!

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